To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Four hundred buyers from around the world join 260 diamond manufacturing and trading firms on International Diamond Week as some 1,500 people are expected to trade more than billion of polished diamonds this week in Ramat Gan, Israel on February 16, 2016. The Israel Diamond Exchange is considered the most secure in the world, covering an area of 100,000 square meters with 3,500 bourse members. (Photo by Nir Alon via ZUMA Wire)

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

An Israeli 155mm self-propelled howitzer, loaded on a trailer, arrives at a position along the Israel-Gaza border on May 13, 2021. Israel deployed additional troops to Gaza's border as the military conflict with Palestinian Islamists raged on, while inside Israel security forces scrambled to contain deadly riots between Jews and Arabs. (Photo by Emmanuel Dunand/AFP Photo)

Members of the Black Hebrews community celebrate the Shavuot harvest festival on June, 19, 2011 in Dimona, Israel. The community, who call themselves the African Hebrew Israelites of Jerusalem, moved to Israel in 1969 from the United States and have since maintained a vibrant culture which includes a communal lifestyle and a vegan diet. They are not recognized as Jews by Israel despite their belief in the Torah, but were granted permanent resident status in 2003. (Photo by Uriel Sinai/Getty Images)

A silicon rug in the form of Adolph Hitler on display during an exhibition by Israeli artist Boaz Arad, at the Center for Contemporary Art February 22, 2007 in Tel Aviv, Israel. Arad is an Israeli artist who is dealing with the Holocaust in a provocative way. He uses the Holocaust to discuss human evil and contemporary Israel, which he says is torn and crumbling. (Photo by David Silverman/Getty Images)

Nigerian fashion models are made up for their fashion show to promote ethnic fashion June 13, 2006 in Tel Aviv, Israel. The models said they hope to use the travelling show as a springboard to international fame, in the words of one, “to be the next Naomi Campbell”. (Photo by Uriel Sinai/Getty Images)