Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Animals destined for the stage of Radio City Music Hall in New York on November 13, 1986 are led to the stage door by their co-stars, the Rockettes dancers. A variety of animals, including camels, sheep and donkeys, will star in an annual Christmas production. (Photo by G. Paul Burnett/AP Photo)

A worker looks on with his camel as he waits for tourists at the Giza Pyramids on the outskirts of Cairo, Egypt, November 8, 2015. Egypt's Tourism Minister Hesham Zaazou said Cairo regretted the suspension of flights and was doing all it could to secure its airports and tourist sites, adding that he would fly to Sharm al-Sheikh to oversee measures to support tourists there. (Photo by Amr Abdallah Dalsh/Reuters)

Kyrgyz dancers perform in an event gathering bedouins and nomads from around the world as part of the annual King Abdulaziz Camel Festival in Rumah desert, northeast of the Saudi capital Riyadh, on March 19, 2019. (Photo by Fayez Nureldine/AFP Photo)

The Jade Belt Bridge, also known as the Camel's Back Bridge, is an 18th-century pedestrian Moon bridge located on the grounds of the Summer Palace in Beijing, China. It is famous for its distinctive tall thin single arch.

Camels walk down a street at the end of the Three Kings Day Parade in East Harlem on January 6, 2012 in New York City. (Photo by Mario Tama/Getty Images)