For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

A visitor to The Brooklands Double Twelve Motorsport Festival admires a 1914 Morgan Three Wheeler in front of a Hawker P1127 prototype jet aircraft on June 18, 2011 in Weybridge, England. Two hundred vintage cars are competing in various races, tests and speed trials over the two day event held at the Brooklands Museum. Brooklands was the world's first purpose-built, permanent motorsport venue that opened in 1907. (Photo by Peter Macdiarmid/Getty Images)

Girls look at a newly installed “Renew” media point in the City of London on January 26, 2012 in London, England. The “pods” will transmit each market day and will include breaking news, weather and travel information, and information about sport, fashion, the arts and entertainment. The stations which will also double as recycling points are run by media company Renew. (Photo by Dan Kitwood/Getty Images)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

In this 2017 photo provided by Simon Pierce, Jonathan Green checks on a fin-mounted satellite tag on a whale shark in the Galapagos Islands area of Ecuador. Despite typically being bigger than a double-decker bus, the elusive whale shark has only tiny, almost useless teeth. It's also one of the least understood animals in the ocean. (Photo by Simonjpierce.com via AP Photo)

Surfers take to the waves at Bondi Beach on October 16, 2021 in Sydney, Australia. COVID-19 restrictions eased across NSW on Monday 11 October for fully vaccinated residents after the state passed its 70 per cent double vaccination target. (Photo by Brook Mitchell/Getty Images)

An art installation called “Double Ducks” by Dutch artist Florentijn Hofman is seen at Victoria Harbour in Hong Kong, Friday, June 9, 2023. Two giant inflatable ducks made a splash in Hong Kong's Victoria Harbor on Friday, marking the return of a pop-art project that sparked a frenzy in the city a decade ago. (Photo by Louise Delmotte/AP Photo)

Serena Williams awaits a return with partner Venus Williams (not pictured) of the United States against Lucie Hradecka and Linda Noskova of Czech Republic during the Women’s Doubles First Round match on Day Four of the 2022 US Open at USTA Billie Jean King National Tennis Center on September 01, 2022 in the Flushing neighborhood of the Queens borough of New York City. (Photo by Jamie Squire/Getty Images)