Model Luma Grothe poses on red carpet as he arrives for the screening of the film “Julieta” in competition at the 69th Cannes Film Festival in Cannes, France, May 17, 2016. (Photo by Regis Duvignau/Reuters)

Cast membe, Japanese actress Aoi Yamada poses during a photocall for the film “Perfect Days” during the 76th edition of the Cannes Film Festival in Cannes, southern France, on May 26, 2023. (Photo by Gonzalo Fuentes/Reuters)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Photographers work on the red carpet after the screening of the film “Mad Max: Fury Road” out of competition at the 68th Cannes Film Festival in Cannes, southern France, May 14, 2015. (Photo by Regis Duvignau/Reuters)

Vietnamese model Ngoc Trinh poses as she arrives for the screening of the film “A Hidden Life” at the 72nd edition of the Cannes Film Festival in Cannes, southern France, on May 19, 2019. (Photo by The Mega Agency)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

US model Bella Hadid poses as she arrives for the screening of the film “Rocketman” at the 72nd edition of the Cannes Film Festival in Cannes, southern France, on May 16, 2019. (Photo by Antonin Thuillier/AFP Photo)