241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.

Actor Candis Cayne performs at John Varvatos + OUT Support the Gay Men's Chorus of LA on September 29, 2016 in Los Angeles, California. (Photo by Matt Winkelmeyer/Getty Images for John Varvatos)

Girls hold hands as they help each other wade through a flooded street after the passing of Hurricane Matthew in Les Cayes, Haiti, Thursday, October 6, 2016. Two days after the storm rampaged across the country's remote southwestern peninsula, authorities and aid workers still lack a clear picture of what they fear is the country's biggest disaster in years. (Photo by Dieu Nalio Chery/AP Photo)

Supporters of the United Democratic Party (UDP) opposition alliance presidential candidate, Adama Barrow attend a campaign rally in Buffer zone, Gambia November 29, 2016. (Photo by Thierry Gouegnon/Reuters)

Revelers celebrate during fireworks marking the start of the New Year on Copacabana beach on January 1, 2017 in Rio de Janeiro, Brazil. Brazilian revelers traditionally dress in white to honor the New Year's holiday along with the Brazilian Goddess of the Sea- Iemanja. (Photo by Mario Tama/Getty Images)

A ship builder walks past a section of the Oasis Class 3 cruise ship at the STX Les Chantiers de l'Atlantique shipyard site in Saint-Nazaire, western France, February 17, 2015. The Oasis-class III vessel is scheduled for delivery in mid-2016. (Photo by Stephane Mahe/Reuters)

In this Sunday, September 23, 2012 file photo, masked and armed Somali pirate Hassan stands near a Taiwanese fishing vessel washed ashore after the pirates were paid a ransom and the crew were released in the once-bustling pirate den of Hobyo, Somalia. Pirates have hijacked an oil tanker off the coast of Somalia, Somali officials and piracy experts said Tuesday, March 14, 2017, in the first hijacking of a large commercial vessel there since 2012. (Photo by Farah Abdi Warsameh/AP Photo)

Anything not recycled in industry is sold on stalls along the neighbouring highway in Sitakunda Beach, Bangladesh, February 2012. A look inside Bangladesh’s ship breaking yards reveal the brutal conditions workers are subjected to everyday. (Photo by Jan Møller Hansen/Barcroft Images)