The Museum of Feelings doesn't really have “exhibits" in the conventional sense; rather, visitors move from one themed alcove to another, five in total, each with its own distinctive aroma. The “Optimistic Room," bathed in vivid pink and purple light, is little more than a lightshow, with patrons using small reflective panels to bounce light around the room. Here: People interact in the “optimistic” room at the Museum of Feelings, a pop-up installation in New York, December 15, 2015. (Photo by Stephanie Keith/Reuters)

In this Thursday, August 17, 2017 photo, a troupe charges and fires their rifles during Tabourida, a traditional horse riding show also known as Fantasia, in Mansouria, near Casablanca, Morocco. Thousands gathered recently in Mansouria, a small town south of the capital Rabat, to attend one of the oldest festivals in Morocco. Nineteen horse troupes came from different parts of the kingdom to celebrate a three-day event that blends courage, skill and tradition. (Photo by Mosa'ab Elshamy/AP Photo)

A young girl plays on the glass bottom platform of the Oriental Pear TV Tower as she travels with her family on the second day of the Chinese Lunar New Year holiday, also known as Spring Festival, in Shanghai, China on February 18, 2018. Some 287 million tourists travelled in China during the first four days of the week-long Chinese Lunar New Year holiday, up 11.1 percent from the same period last year, new data showed Sunday. (Photo by Imaginechina/Rex Features/Shutterstock)

Lido cabaret dancers perform during a demonstration outside the cabaret as dancers, other employees and union activists are gathering to try to save their jobs and the history of the cabaret, known for its dinner theater and its “Bluebell Girls” revue, Saturday, May 28, 2022 in Paris. Amid financial troubles and changing times, the venue's new corporate owner is ditching most of the Lido's staff and its high-kicking, high-glamour dance shows – which date back decades and inspired copycats from Las Vegas to Beirut – in favor of more modest musical revues. (Photo by Thomas Padilla/AP Photo)

Topless activist Kaila J. walks through the rain following a “Free the Nipple” demonstration in Hampton Beach, New Hampshire August 23, 2015. (Photo by Brian Snyder/Reuters)

Bikini Contest in Daytona Beach, Florida, USA. (Photo by Evan Hurd/Sygma/Sygma via Getty Images)

A man pours red wine on a girl's head during the Batalla del Vino (Battle of Wine) in Haro, on June 29, 2015. Every year thousands of locals and tourists climb a mountain in the northern Spanish province of La Rioja to celebrate St. Peter's day covering each other in red wine while tanker trucks filled with wine distribute the alcoholic beverage to water pistols, back mounted spraying devices, buckets which are randomly poured on heads and into any other available container. More than nine thousand people threw around 130,000 litres of wine during this year's Haro Wine Festival, according to local media. (Photo by Cesar Manso/AFP Photo)

A little girl holding her newborn sister waits for their turn in a queue during a vaccination campaign under the supervision of the Syrian Arab Red Crescent (SARC) humanitarian nonprofit organization, in the besieged Syrian town of Douma, Syria, 23 May 2017. According to a statement from SARC, in the city of Douma some 12,809 children under the age of five were immunized in a vaccination campaign to prevent measles and poliomyelitis. The campaign was the first of its kind with the participation of 100 volunteers. SARC has been delivering vaccines to 17 health centers approved for vaccination campaigns in towns and villages in the Eastern Ghouta area. (Photo by Mohammed Badra/EPA)