Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Saraa Mutawkil (R), 18, practises boxing at Al Rabie club in Omdurman May 10, 2016. (Photo by Mohamed Nureldin Abdallah/Reuters)

Model Alba Carrillo attends “Glamour” beauty awards 2012 at Pacha Club on March 14, 2012 in Madrid, Spain. (Photo by Carlos Alvarez/Getty Images)

Lara Stone at Mark's Club on October 27, 2016 in London, England. (Photo by Mark Milan/GC Images)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

Iraqi women practice at the sports club in Diwaniya, Iraq on November 10, 2018. On the blue mats of the al-Rafideen Club in the conservative city of Diwaniya, some 180 km (110 miles) south of Baghdad, some 30 female wrestlers, some still wearing headscarves, train three times a week. When a big competition comes up, they train every day. (Photo by Alaa Al-Marjani/Reuters)