A milk custard bun made to resemble one of the popular Japanese “Kobitos” characters is squeezed during a display for the photographer at Dim Sum Icon restaurant in Hong Kong, China July 25, 2016. A dim sum restaurant in Hong Kong encourages diners to play with their food, and the result will either disgust or delight you. At Dim Sum Icon customers can squeeze a strange creature to poo or vomit on their plate before eating it. Hungry punters poke a hole into the mouth – or the rear – of the dim sum with a chopstick, squeeze it and watch the brown or white cream ooze out. The unique dim sums are made with a face to resemble Japanese Kobitos characters. (Photo by Bobby Yip/Reuters)

Choristers from a Norwegian choir on a visit to New York take photographs in Times Square. (Photo by Vecchio/Three Lions/Getty Images). Circa 1956

Burdened with a shawl full of her belongings, a woman stops for a rest on the road between Julaca and Puno in Peru. (Photo by Three Lions/Getty Images). Circa 1955

A new monorail service in Houston, Texas, ready for its inaugural service. (Photo by Evans/Three Lions/Getty Images). Circa 1950

American high school majorettes lead the baton twirlers a special routine. (Photo by Orlando /Three Lions/Getty Images). Circa 1954

Shepherds from the north wear their traditional heavy woollen mantles as they stand ready to shear sheep with sycthe-like shears. (Photo by Three Lions/Getty Images). Circa 1952

A cat with a “stegosaurus spine” design cut into its fur is seen next to a dog at a pet shop, in Tainan, Taiwan June 19, 2016. Lee Mei-chen, Taiwanese hairdresser turned pet groomer, shaves paw prints, lion faces and characters from Japanese brand Hello Kitty on to animal backs. The teddy bear design is one of the most complex in the furry repertoire. Photo by Tyrone Siu/Reuters)

Eduardo Salles (Mexico City, 1987) is advertiser, designer, illustrator, writer and professor at the Miami Ad School. And a professional procrastinator!, he says. Ex Creative Director of Nike, Kit Kat and Red Cross Mexico. He has won awards as diverse as Cannes Lions (advertising), Walter Reuters prize (journalism) and Juan Rulfo Short Story Award (literature).