To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

In this Tuesday, March 10, 2015 photo, rime ice covers rocks on the summit of Mount Washington in New Hampshire. Rime ice occurs when freezing fog hits stationary objects in frigid conditions. (Photo by Robert F. Bukaty/AP Photo)

A girl gives a dog ice cream at dog beach and bar in Crikvenica, Croatia, July 12, 2016. The first Croatian beach bar specifically designed for dogs opens in the northern Adriatic town of Crikvenica, enabling canines and their owners to experience the joys of summertime together. Located at one of the few dog friendly beaches in the country, the bar's offer includes specially prepared ice cream, dog beer and snacks. (Photo by Antonio Bronic/Reuters)

Charistan Hood, 4, eats an ice cream near a picture of former President Barack Obama at the Black-owned Ice Cream Heaven store on Blackout Day 2020 on July 07, 2020 in Miami Gardens, Florida. Supporters of Blackout Day have committed to only spending money at Black-owned businesses to showcase the economic power of the Black community. (Photo by Joe Raedle/Getty Images)