A guard secures gates of a catfish farm visited by a group of foreign reporters in Pyongyang, North Korea April 17, 2017. (Photo by Damir Sagolj/Reuters)

A group of dancers pose for a photo before their performance at the Nueva Esperanza cemetery in the shantytown Villa Maria, in Lima, Peru, Tuesday, November 1, 2016, as part of the Day of the Dead festivities. The holiday honors the deceased and coincides with All Saints Day, and All Souls Day celebrated on Nov. 1 and 2. Dancing, drinking alcohol, and eating with the deceased are part of Day of the Dead celebrations. (Photo by Martin Mejia/AP Photo)

Russian Police academy female cadets march during a rehearsal for the Victory Day military parade at Dvortsovaya (Palace) Square in St Petersburg, Russia, Wednesday, May 7, 2014. Victory Day, marking the defeat of Nazi Germany, is Russia's most important secular holiday celebrated on May 9. (Photo by Dmitry Lovetsky/AP Photo)

circa 1930: The neon illuminations of a wedding Chapel in Las Vegas.

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Rooftops of solar powered houses are pictured in Ota, 80 km northwest of Tokyo in this October 28, 2008 file photo. One by one, Japan is turning off the lights at the giant oil-fired power plants that propelled it to the ranks of the world's top industrialised nations. With nuclear power in the doldrums after the Fukushima disaster, it's solar energy that is becoming the alternative. Solar power is set to become profitable in Japan as early as this quarter, according to the Japan Renewable Energy Foundation (JREF), freeing it from the need for government subsidies and making it the last of the G7 economies where the technology has become economically viable. (Photo by Yuriko Nakao/Reuters)

A man dressed as Hindu Lord Shiva looks into the mirror as he gets ready to take part in a religious procession on the eve of Janmashtami festival in Amritsar, India, September 4, 2015. The festival, which marks the birth anniversary of Lord Krishna, will be celebrated across India on Saturday. (Photo by Munish Sharma/Reuters)

Erotic members-only club Snctm in Los Angeles, California, USA on January 28, 2017. A masqued black-tie dinner that evolves over the course of the night from amuse bouche to what founder, Damon Lawner, calls “erotic theater”, where female performers. Some guests engage, some engage only with each other (while women can buy a ticket, men cannot attend unless they’re members ($10,000-$50,000), part of a couple, or reserve dinner), and others choose not to touch at all. The monthly event at a Holmby Hills mansion is not a sеx or swingers party, but instead is about exploring the boundaries of what sеx means, and how it inherently makes us all feel. (Photo by Elizabeth Lippman)