Guests arrive at the red carpet for the movie “The Truth” (La Verite) presented in competition at the 76th Venice Film Festival, in Venice, Italy, August 28, 2019. (Photo by Yara Nardi/Reuters)

American singer-songwriter and actress Teyana Taylor attends the London premiere for the movie “One Battle After Another” in London on September 16, 2025. (Photo by Katie Collins/Reuters)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

A body of a victim lies trapped in the debris after an earthquake hit, in Kathmandu, Nepal April 25, 2015. Rescue efforts in Nepal are intensifying after nearly 2,000 people were killed on Saturday in the worst earthquake there in more than 80 years. Many countries and charities have offered aid to deal with the disaster. Seventeen people have been killed on Mount Everest by avalanches – the mountain's worst-ever disaster. Meanwhile a powerful aftershock was felt on Sunday in Nepal, India and Bangladesh, and more avalanches were reported near Everest. (Photo by Navesh Chitrakar/Reuters)

The Jet Propulsion Lab team's RoboSimian robot turns on a valve at a simulated disaster-response course during day one of the Defense Advanced Research Projects Agency (DARPA) Robotics Challenge finals in Pomona, California, June 5, 2015. (Photo by David McNew/Reuters)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.