For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Swab Cadet Langton reads the Running Light guidebook as members of the US Coast Guard academy class of 2026 report for the first day of Swab Summer, a seven-week training programme designed to transform civilian students into military members, in Connecticut on June 27, 2022. The Swabs, as the new cadets are called, cycle through haircuts, uniform issue, drill practice and various administrative in-processing over the course of the day. (Photo by Sean D. Elliot/AP Photo)

Jumbo-Visma team's Danish rider Jonas Vingegaard holds his daughter Frida as he celebrates on the podium with the overall leader's yellow jersey after winning the 109th edition of the Tour de France cycling race, after the 21st and final 115,6 km stage between La Defense Arena in Nanterre, outside Paris, and the Champs-Elysees in Paris, France, on July 24, 2022. (Photo by Christian Hartmann/Reuters)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

Team Jayco Alula's Dutch rider Dylan Groenewegen (L) and Soudal Quick-Step's Belgian rider Tim Merlier (2ndL) crash at the end of the first stage of the Renewi Tour multi-stage cycling race, from Riemst to Bilzen (163,6 km) on August 28, 2024. The five-day race takes place in Belgium and the Netherlands. (Photo by David Pintens/Belga via AFP Photo)

Poland's Daria Pikulik, Poland's Wiktoria Pikulik and Britain's Elinor Barker (R) crash as they compete in the Women's Madison race during the fifth day of the UEC European Track Cycling Championships at the Omnisport indoor arena in Apeldoorn, on January 14, 2024. bark (Photo by John Thys/AFP Photo)