Model Inna Magomedova uses her mobile phone while she presents “The Alive Painting” body art work by Russian artist Maria Gasanova during the Art Krasnoyarsk annual festival in Siberian city of Krasnoyarsk, Russia, October 26, 2016. (Photo by Ilya Naymushin/Reuters)

Rapper Destiny Nicole Frasqueri, known professionally as Princess Nokia performs during the Coachella Valley Music and Arts Festival held at the Empire Polo Club in Indio, California, U.S., April 22, 2022. (Photo by Maria Alejandra Cardona/Reuters)

Argentinian dancer Maria Belen Ciaschi, stranded in Lebanon due to COVID-19 coronavirus pandemic, dances flamenco to the music played by Uruguayan singer Walter Javier Maulelo while both wearing a mask on a seafront boardwalk in the northern coastal city of Batroun, on April 15, 2020. (Photo by Ibrahim Chalhoub/AFP Photo)

M-Sport Ford World Rally Team push their Ford Puma Rally1 Hybrid car to the limits during the fifth round of the Rally Portugal 2023 in Porto on May 14, 2023. (Photo by Paulo Maria/DPPI/Rex Features/Shutterstock)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.