A reveller of the Salgueiro samba school performs during the second night of Rio's Carnival at the Sambadrome in Rio de Janeiro, Brazil, on February 13, 2018. (Photo by Mauro Pimentel/AFP Photo)

A performer from the Imperatriz samba school takes part in the first night of Rio's Carnival at the Sambadrome in Rio de Janeiro on March 4, 2019. (Photo by Carl de Souza/AFP Photo)

A member of the samba school of the Grupo Especial Academicos do Grande Rio parade during the Carnival celebration at the Marques de Sapucai sambadrome in Rio de Janeiro, Brazil, early 04 March 2019. The samba schools of the Rio de Janeiro Special Groups began their parades on 03 March at the sambadrome, considered the main attraction of the carnival in Brazil. (Photo by Marcelo Chello/EPA/EFE)

A girl paddles on her stand-up board on the waters of Guanabara bay at Bica beach in Rio de Janeiro Brazil, January 10, 2016. Few features capture the beauty, or the problems, of one of the world's most dramatic urban landscapes like Guanabara Bay - the finger-like inlet that forms the shoreline and harbor for Rio de Janeiro. The bay, which carves into southeast Brazil from the Atlantic Ocean, literally gave Rio its name when Portuguese mariners mistook it for a “rio”, or “river”. Four centuries later, the bay is preparing to welcome another sort of seafarer – Olympic sailors, who will navigate the bay when the 2016 Rio Olympics kick off in August. (Photo by Ricardo Moraes/Reuters)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.