241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.
In 2009, David Horvitz started the “Heads in Freezers” meme. Participants took photos of their heads in freezers, tagged them with “241543903” and uploaded them to social media sites like Tumblr.

A woman dances during a rehearsal by the group “Tambores de Olokun” in Rio de Janeiro, Brazil, Sunday, April 17, 2022. The Brazilian municipalities of Rio de Janeiro and Sao Paulo postponed the traditional parades of the carnival samba schools to April 22 - 23, as a result of the COVID-19 pandemic. (Photo by Bruna Prado/AP Photo)

A member of Viradouro samba school performs during the first night of Rio's Carnival parade at the Sambadrome Marques de Sapucai in Rio de Janeiro, Brazil on April 22, 2022. (Photo by Carl de Souza/AFP Photo)

Reflection in a mirror of a general view of the peloton competing prior to the 112th Tour de France 2025, Stage 10 a 165.3km stage from Ennezat to Le Mont-Dore Puy de Sancy (Super Sancy) 1318m / #UCIWT / on July 14, 2025 in Ennezat, France. (Photo by Tim de Waele/Getty Images)

A woman visits the mirror installation “Mar de Espelhos” (Sea of Mirrors) ahead of its opening in Rio de Janeiro, Brazil on June 13, 2023. (Photo by Ricardo Moraes/Reuters)

A reveller takes part in an annual block party known as “Cordao de Prata Preta”, one of the many carnival parties to take place in the neighbourhoods of Rio de Janeiro, February 6, 2016. (Photo by Pilar Olivares/Reuters)

Alphajet aircraft draw a heart-shaped message in the sky during the 2010 presentation show of the French aerobatics team Patrouille de France, over the French city of Salon-de-Provence. (Photo by Gerard Julien/AFP Photo)

People dressed in period costumes take part in the “Fetes Galantes” fancy dress evening at the “galerie des glaces” in the Chateau de Versailles, France on May 27, 2019. (Photo by Ludovic Marin/AFP Photo)