A screen shows the new Automated Target Recognition software as a TSA employee, who couldn't provide her name, waits to walk into the advanced imaging technology unit to demostrate the new software that has been installed at Miami International Airport on August 23, 2011 in Miami, Florida. The new software is designed to enhance passenger privacy by eliminating passenger-specific images and instead auto-detecting potential threat items and indicating their location on a screen which shows a generic outline of a person. (Photo by Joe Raedle/Getty Images)

Gina Labianca (L) tries on a super woman outfit as Charlie Lucas tries a snow white Costume at the Halloween MegaStore Miami Beach on October 21, 2011 in Miami Beach, Florida. The megastore is a temporary location for the store which opened for the holiday to sell costumes, masks and other items to people needing to dress up for the evening of October 31 when costumed people around the world observe the day. (Photo by Joe Raedle/Getty Images)

A model walks the runway at the Dolores Cortes swim show during Mercedes-Benz Fashion Week Swim 2012 at The Raleigh on July 16, 2011 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for Dolores Cortes)

This composite image shows a sequence, from bottom left to top left, of the moon's transition during a total lunar eclipse on April 15, 2014 in Miami, Florida. People in most of north and south America should be able to witness this year's first total lunar eclipse, which will cause a “blood moon” and is the first of four in a rare Tetrad of eclipses over the next two years. (Photo by Joe Raedle/Getty Images)

Charistan Hood, 4, eats an ice cream near a picture of former President Barack Obama at the Black-owned Ice Cream Heaven store on Blackout Day 2020 on July 07, 2020 in Miami Gardens, Florida. Supporters of Blackout Day have committed to only spending money at Black-owned businesses to showcase the economic power of the Black community. (Photo by Joe Raedle/Getty Images)

Kate Upton walks the runway at the Beach Bunny Swimwear show during Merecdes-Benz Fashion Week Swim 2012 at The Raleigh on July 15, 2011 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for Beach Bunny)

Eduardo Salles (Mexico City, 1987) is advertiser, designer, illustrator, writer and professor at the Miami Ad School. And a professional procrastinator!, he says. Ex Creative Director of Nike, Kit Kat and Red Cross Mexico. He has won awards as diverse as Cannes Lions (advertising), Walter Reuters prize (journalism) and Juan Rulfo Short Story Award (literature).

Participants perform during a Latin dance competition in Tel Aviv, Israel July 18, 2015. Some 66 dancers took part in the contest on Saturday, selecting a winning couple to represent Israel in the finals of The World Latin Dance Cup, which will be held at the end of the year in Miami. (Photo by Amir Cohen/Reuters)