A surfer rides a wave at the snowy beach of Unstad, in Lofoten Island, Arctic Circle, on March 9, 2016. Surfers from all over the world comes to Lofoten island to surf in extrem conditions. Ocean temperature is 6-7 °C, air temperature around 0°C in spite of a weather very unstable. (Photo by Olivier Morin/AFP Photo)

Internet personality Brock Davies and American TV personality Scheana Shay attend the 2024 People's Choice Awards at Barker Hangar on February 18, 2024 in Santa Monica, California. (Photo by AFF-USA.com/The Mega Agency)

Star Wars collector James Burns, 44, poses for a photograph with some of his collection in London December 2, 2015. He said “I've met so many wonderful people, all over the world. It's a wonderful community of likeminded people with an interest in Star Wars. There's nothing else like it”. (Photo by Paul Hackett/Reuters)

In this Friday, January 9, 2015 photo, bathhouse worker Omid Riahi, 39, scrubs a man to remove dead skin, at the Ghebleh public bathhouse, in Tehran, Iran. The steamy air and curved tiled walls of Iran's famed public bathhouses, some rinsing and massaging patrons for hundreds of years, slowly may wash away as interest in them wanes. The bathhouses, known as “hammams” in Persian, find themselves in rough financial times as modern conveniences now allow showers and baths in most homes across the Islamic Republic. (Photo by Ebrahim Noroozi/AP Photo)

Medical staff in Belgrade, Serbia on February 5, 2021. Vaccination of employees in the city's social protection institutions has begun at the Belgrade Fair, who have expressed interest in receiving the Russian Sputnik V vaccine, and according to the city secretary for social protection Natasa Stanisavljevic, about 150 employees in those institutions will receive the vaccine today and tomorrow. (Photo by Zoran Zestic/Tanjug)

People take part in fake festival called “La Boum” organized by an anonymous group of people on Facebook for an April 1 joke at the Bois de la Cambre, in Brussels, Belgium, 01 April 2021. An anonymous group created a Facebook event called “La Boum”, touting an alleged festival to take place with famous DJs as headliners. Thousands of people on social media had shown interest to take part in the gathering, while police have advised that no authorization has been given for a music event. (Photo by Stephanie Lecocq/EPA/EFE)

This interesting and canny project by Joseph Ford combines aerial photography with fashion, using a technique that I have never seen before. The concept is simple, yet ingenious. Using various elements within both the aerial and fashion images, Joseph alligns them next to one another to create an alternative reality, and in some shots, it seems as if the garments were purposely created for this to happen. Such a great project that has so much room for experimentation.