For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

A woman fancy dressed as the character of La Catrina poses before taking part in the Catrinas Parade, commemorating the Day of the Dead, in Mexico City, on October 23, 2022. (Photo by Claudio Cruz/AFP Photo)

A woman takes part in a Vodou ritual at a cemetery in the Haitian capital to celebrate the Day of the Dead in Port-au-Prince, Haiti on November 1, 2024. (Photo by Patrice Noel/ZUMA Press Wire/Rex Features/Shutterstock)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

A villager offers prayer to a dead body of an elephant, which is killed by lightning at atop of Bamuni hill in Assam's Nagaon district, on May 14, 2021. 18 wild elephants were found dead atop Bamuni Hills in Assam's Nagaon district today after lightning struck them during the showers in the area on May 12, 2021. At least 18 elephants are suspected to have been killed by lightning in northeastern India, officials said on May 13 as they launched a probe into the incident. (Photo by Biju Boro/AFP Photo)

Dressed in traditional make-up and costume a woman participates in the celebration for the Day of the Dead or Día de los Muertos at the Hollywood Forever Cemetery in Los Angeles on Saturday, October 30, 2021. Day of the Dead, is a Mexican holiday where families welcome back the souls of their deceased relatives for a brief reunion that includes food, drink and celebration. (Photo by Richard Vogel/AP Photo)

Skeletons are arranged in a bar scene as part of a competition to create Day of the Dead altars on pedestrian Regina Street in central Mexico City, Tuesday, November 1, 2016. The holiday honors the dead as friends and families gather in cemeteries to decorate their loved ones' graves and hold vigil through the night on Nov. 1 and 2. (Photo by Rebecca Blackwell/AP Photo)