Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Swiss police officers stand beside of mock gates of the NEAT Gotthard Base Tunnel inside the event hall for the upcoming opening ceremony near the town of Erstfeld, Switzerland May 31, 2016. The celebrations of the opening of the Gotthard Base Tunnel will start on June 1, 2016. With a length of 57 km (35 miles) crossing the Alps, the Gotthard Base tunnel is the world's longest train tunnel. (Photo by Arnd Wiegmann/Reuters)

In a country where some 200 breweries produce well over 1,000 different beers, surely no one is considering brewing their own? Wrong. Here: Arnaud Laloy, member of the Belgian Homebrewers association, adds hop in the brewing process to create his own beer in the garage of his house in Neufchateau, Belgium, August 11, 2016. (Photo by Francois Lenoir/Reuters)

A model poses at Checkpoint Charlie, a historic place in the German capital to promote the fashion magazine “Sous” on June 12, 2012. (Photo by Maurizio Gambarini)

An Afghan policeman stands guard as smoke and flames rise from the site of a huge blast struck near the entrance of Kabul's international airport, in Kabul on August 10, 2015. A huge blast struck near the entrance of Kabul's international airport on August 10 during the peak lunchtime period, officials said, warning that heavy casualties were expected. “The explosion occurred at the first check point of Kabul airport”, said deputy Kabul police chief Sayed Gul Agha Rouhani. (Photo by Shah Marai/AFP Photo)

An Ethiopian Orthodox monk prays within a rock hewn church ahead of Ethiopian Christmas in Lalibela, January 6, 2017, which is celebrated on January 7. (Photo by Tiksa Negeri/Reuters)

Law enforcement officers stand, with some turning their backs, as New York City Mayor Bill de Blasio speaks on a monitor outside the funeral for NYPD officer Wenjian Liu in the Brooklyn borough of New York January 4, 2015. Tens of thousands of law enforcement officers from across the country gathered on Sunday for the funeral of the second of two New York City policemen killed last month in an ambush that galvanized critics of Mayor de Blasio. (Photo by Shannon Stapleton/Reuters)

Cats gather in front of a house damaged by shelling in the town of Dokuchayevsk, south of Donetsk, February 12, 2015. (Photo by Maxim Shemetov/Reuters)