A woman takes a picture with her mobile phone from Caviahue, Neuquen province, Argentina, some 1500 km southwest of Buenos Aires, of the Copahue volcano spewing ashes on December 22, 2012. The authorities of Chile and Argentina issued yellow alerts due to the eruption of the Copahue volcano, placed in the border between both countries. (Photo by Antonio Huglich/AFP Photo)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

Where Children Sleep – stories of diverse children around the world, told through portraits and pictures of their bedrooms by James Mollison. This is a selection from the 56 diptychs in the book (Chris Boot November 2010). The book is written and presented for an audience of 9-13 year olds ‘ intended to interest and engage children in the details of the lives of other children around the world, and the social issues affecting them, while also being a serious photographic essay for an adult audience.

Chinese artist Zhou Jie takes a nap on an unfinished iron wire bed, one of her sculpture works, after lunch at Beijing Now Art Gallery, in Beijing August 11, 2014. Zhou started her art project titled “36 Days” on August 9, in which she would live inside an exhibition hall with an unfinished iron wire bed, some iron wire sculptures in the shape of stuffed animal dolls, a certain amount of food and her mobile phone, for 36 days. The entire process is open to visitors and she may also interact with them, according to Zhou. (Photo by Jason Lee/Reuters)

Netherland's Kitty van Male is hit in the face by Argentina's Agustina Habif during the women's quarterfinal field hockey game, August 15, 2016. (Photo by Carl de Souza/AFP Photo)

Looters scramble in Philipsburg, St. Maarten, Sunday September 10, 1995 for goods in the Ram's department store, which contained mostly food and liquor. No attempts are currently being made by Dutch troops on the island to stop the looting, since few relief supplies have arrived in St. Maarten, which was ravaged on Tuesday by Hurricane Luis. (Photo by John McConnico/AP Photo)

This undated handout picture taken by Tim Samuel and provided through his Instagram account shows a small fish swimming inside the belly of a jellyfish off the coast of Byron Bay in New South Wales, eastern Australia. A fish has been pictured swimming inside a jellyfish off Australia's east coast in a remarkable and rare image that has gone viral, with more than two million online views. Underwater photographer Tim Samuel was in the water with a friend near popular tourist resort Byron Bay in December when they came across the little creature trapped inside the only slightly larger jellyfish. (Photo by Tim Samuel Photography/AFP Photo/Instagram)

Participants take part in the annual Great Spitalfields Pancake Race in aid of London's Air Ambulance in London, Britain February 9, 2016. (Photo by Stefan Wermuth/Reuters)