Model Christine Teigen attends the 2014 Billboard Music Awards at the MGM Grand Garden Arena on May 18, 2014 in Las Vegas, Nevada. (Photo by Kevin Mazur/Billboard Awards 2014/WireImage)
(L-R) Recording artists Ally Brooke, Normani Hamilton, Dinah-Jane Hansen, Lauren Jauregui and Camila Cabello of Fifth Harmony attend the 2016 Billboard Music Awards at T-Mobile Arena on May 22, 2016 in Las Vegas, Nevada. (Photo by David Becker/Getty Images)
Singers Chris Daughtry and Rachel Platten attend the 2017 Billboard Music Awards at T-Mobile Arena on May 21, 2017 in Las Vegas, Nevada. (Photo by Chris Polk/BBMA2017/Getty Images for DCP)
Ally Brooke, from left, Dinah-Jane Hansen, Camila Cabello, Lauren Jauregui and Normani Hamilton of Fifth Harmony, perform “Work From Home” at the Billboard Music Awards at the T-Mobile Arena on Sunday, May 22, 2016, in Las Vegas. (Photo by Chris Pizzello/Invision/AP Photo)
A man dressed up as the Statue of Liberty walks in front of a new digital advertising screen in Times Square, New York, November 18, 2014. According to local media the screen is a full block long, 8 stories tall, is lit with 24 million LED pixels and has a higher resolution than most TV sets. The advertising rate is reported at $2.5 million USD for a four-week run making it one of the most expensive outdoor advertising spaces in the world. (Photo by Carlo Allegri/Reuters)
A billboard for JELL-O stands at the corner of Grand Street and West Broadway on August 2, 2011 in New York City. The billboard acts as a mood-meter by analyzing Twitter and guaging the number of happy and sad emoticons used at any given moment, causing the billboard's face to change between a smile and a frown. (Photo by Andrew Burton/Getty Images)