Jesus Christ The Redeemer is seen during sunrise in Rio de Janeiro, Brazil August 2, 2016. Christ the Redeemer is an Art Deco statue of Jesus Christ in Rio de Janeiro, Brazil, created by Polish-French sculptor Paul Landowski and built by the Brazilian engineer Heitor da Silva Costa, in collaboration with the French engineer Albert Caquot. The face was created by the Romanian artist Gheorghe Leonida1. (Photo by Kai Pfaffenbach/Reuters)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Italian actress Sophia Loren attends the Cannes Film Festival in Cannes, France, 1954. (Photo by AGIP/RDA/Getty Images)

Kim Kardashian is seen on June 27, 2014 in New York City. (Photo by Alessio Botticelli/GC Images)

Marge Simpson may be many things (doting mother, long-suffering wife, erratic driver), but she’s not usually a style icon. Thanks to artist Alexsandro Palombo – known for his irreverent and colourful fashion cartoons – she is now, as he re-imagines her in some of the most iconic dresses of all time. Photo: Marge Simspon in “Fire Suit”, Thierry Mugler.

Surfer Arlen Macpherson sits on his board, which has an electronic shark repellent device installed, at Sydney's Bondi Beach in Australia, August 18, 2015. A spate of shark attacks in Australia has left some of world's top surfing beaches deserted and many people having second thoughts about taking a swim as the summer approaches. Macpherson paid A$390 for a device embedded in his surf board to repel sharks by emitting an electronic force field that overpowers its sensing organs. (Photo by David Gray/Reuters)

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“Today, we take photography for granted. Anyone can take a photograph simply by pressing a button. Yet, it was not always so simple. The invention of photography was announced in 1839, but during its first fifty years taking a photograph was a complicated and expensive business. In 1888, all this was to change following the appearance of a camera that was to revolutionize photography. Popular photography can properly be said to have started 120 years ago with the introduction of the Kodak”. – The UK National Media Museum. Photo: Two men on the deck of a ship, about 1890. (Photo by Collection of National Media Museum/Kodak Museum)