A girl gets her hands decorated with traditional henna patterns at a roadside stall ahead of Eid-al Fitr to mark the end of the holy fasting month of Ramadan in Karachi, Pakistan, July 17, 2015. (Photo by Akhtar Soomro/Reuters)

Men make sweets at a small traditional factory in preparation for Eid al-Fitr, marking the end of the fasting month of Ramadan amid the spread of the coronavirus disease (COVID-19), in Kabul, Afghanistan on May 21, 2020. (Photo by Mohammad Ismail/Reuters)

A bandana-clad anti-government demonstrator gestures as she stands by the smoke of burning tires at a make-shift roadblock in Zouk Mosbeh north of Lebanon's capital Beirut, on March 8, 2021 during a protest against the deteriorating value of the local currency and dire economic and social conditions. (Photo by Joseph Eid/AFP Photo)

A man drives a car loaded with electronic and household appliances the Dbayeh highway, at the northern entrance of Lebanon's capital Beirut, on August 11, 2020, following a huge chemical explosion that devastated large parts of the city. (Photo by Joseph Eid/AFP Photo)

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.