A member of the Pena de Pavao de Krishna traditional carnival group, which celebrates Indian deities, performs in Belo Horizonte, Brazil, on February 23, 2020. The group added more accelerated northern rhythms to its repertoire in a way to raise awareness of the importance of the Amazon rainforest and the worrying rates that it is burning at. (Photo by Douglas Magno/AFP Photo)

Indigenous people march during the annual Free Earth camp, where they discuss rights, territorial protection and their role in COP30, which will take place for the first time in the Amazon, in Brasilia, Brazil, Tuesday, April 8, 2025. (Photo by Eraldo Peres/AP Photo)

241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.
In 2009, David Horvitz started the “Heads in Freezers” meme. Participants took photos of their heads in freezers, tagged them with “241543903” and uploaded them to social media sites like Tumblr.

Fans of the Brazilian heavy metal band Sepultura enjoy their showo at the main stage of Rock in Rio festival 2019 at the Olympic Park, Rio de Janeiro, Brazil, on October 4, 2019. The week-long Rock in Rio festival started September 27, with international stars as headliners, over 700,000 spectators and social actions including the preservation of the Amazon. (Photo by Mauro Pimentel/AFP Photo)

People gather beneath rainbow lights following Cinespia’s screening of “The Wizard of Oz” at Hollywood Forever Cemetery, presented by Amazon Studios & Prime Video, on July 31, 2021 in Los Angeles, California. Summer screenings have returned to the iconic cemetery after a hiatus amid the pandemic last summer. Actress Judy Garland is laid to rest at the cemetery where many movie legends are buried. (Photo by Mario Tama/Getty Images)

A member of the Boi Bumba Garantido association performs during the Boi Bumba folklore festival at the Bumbodromo in Parintins, Amazonas State, Brazil, on June 28, 2024. Parintins is well-known internationally for its Boi Bumba folklore festival, which lasts for three days in late June and whose themes, costumes, and songs are based on indigenous cultures of the Amazon rainforest. (Photo by Michael Dantas/AFP Photo)

The sun shines on Weston-super-Mare's Sand Sculpture Festival and the sand art currently being displayed on July 4, 2011 in Weston-Super-Mare, England. Now in its fourth year and with a Amazon Jungle theme for 2011, the seaside resort's event attracts top sand sculptors from across the world and runs throughout the summer months. (Photo by Matt Cardy/Getty Images)

U.S. soldiers from 145th Field Artillery Battalion deployed from the United States fire Paladin self propelled gun during the Foal Eagle training exercise at firing point 180 at the Rodriguez Live Fire Range on March 15, 2012 in Pocheon, South Korea. (Photo by Chung Sung-Jun/Getty Images)