A participant rests while people take part in the Mermaid Parade at Coney Island, in Brooklyn, New York, June 20, 2015. The annual parade, founded in 1983, seeks to bring mythology to life for residents, create confidence in the district and to allow artistic self-expression in public, according to the parade's website. (Photo by Eduardo Munoz/Reuters)

The 100-metre (300-foot), sword-wielding statue of “The Motherland” is seen in the National Museum of the History of the Great Patriotic War in Kiev March 17, 2014. On a blustery day on the banks of the Dnieper, the statue of “The Motherland”, a Soviet hammer and sickle on her shield, towered overhead, a reminder of the common cause Ukrainians and Russians died for side by side in their millions in World War Two and which Russian President Vladimir Putin thinks Ukraine has betrayed by turning to “fascism” and the West. (Photo by Konstantin Grishin/Reuters)

British singer and songwriter Charlotte Emma Aitchison aka Charli XCX poses in the green room for a portrait before the Sonos And Pandora Present “An Evening With Charli XCX” event at Sonos Studio on June 10, 2014 in Los Angeles, California. (Photo by Joe Scarnici/Getty Images for Sonos)

Williams Formula One driver Felipe Massa of Brazil crashes with his car in the first corner after the start of the German F1 Grand Prix at the Hockenheim racing circuit, July 20, 2014. (Photo by Kai Pfaffenbach/Reuters)

A man takes a selfie in front of a fire from oil that has been set ablaze in the Qayyarah area, some 60 kilometres (35 miles) south of Mosul, on October 19, 2016, during an operation by Iraqi forces against Islamic State (IS) group jihadists to retake the main hub city. In the biggest Iraqi military operation in years, forces have retaken dozens of villages, mostly south and east of Mosul, and are planning multiple assaults for October 20. (Photo by Yasin Akgul/AFP Photo)

British rally driver Kris Meeke jumps his Citroen over a brow during the fifth special stage of the World Rally Championship (WRC) Rally of Australia, near Bellingen on the New South Wales central coast on September 12, 2014. (Photo by William West/AFP Photo)

Police officers control the crowd (rear) while surrounding a man (front C) suspected to be involved in opening fire on a beachside hotel in Sousse, Tunisia, as a woman reacts (R), June 26, 2015. At least 27 people, including foreign tourists, were killed when at least one gunman opened fire on a Tunisian beachside hotel in the popular resort of Sousse on Friday, an interior ministry spokesman said. Police were still clearing the area around the Imperial Marhaba hotel and the body of one gunman lay at the scene with a Kalashnikov assault rifle after he was shot in an exchange of gunfire, a security source at the scene said. (Photo by Amine Ben Aziza/Reuters)

While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)