Swimmers climb out of a pool carved into the thick ice covering the Songhua River during the Harbin Ice Swimming Competition in the northern city of Harbin, Heilongjiang province January 5, 2014. According to organisers, about 700 swimmers across China took part in the event on the official launch day of the Harbin Ice and Snow Sculpture Festival. (Photo by Kim Kyung-Hoon/Reuters)

An anti-government protester sits on the ground in front of police during a demonstration in Sarajevo February 6, 2014. Hundreds of people turned out in solidarity in the capital Sarajevo, with teenagers throwing eggs and stones at a government building and fought with police. Four officers were taken to hospital, officials said. (Photo by Dado Ruvic/Reuters)

Jack, a Lurcher from Dogs Trust Salisbury, walks past a window display of models in a Dogs Trust shop window in Salisbury, as part of a campaign to discourage the impulse buying of dogs ahead of Valentine's Day, on February 10, 2014. (Photo by Matt Alexander/PA Wire)

David LaChapelle, Land Scape Anaheim, 2013, chromogenic print, 70 3/4 x 95 inches, 179.7 x 241.3 cm, edition of 3. Image courtesy of the artist and Paul Kasmin Gallery. (Photo by David LaChapelle Studio)

241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.
In 2009, David Horvitz started the “Heads in Freezers” meme. Participants took photos of their heads in freezers, tagged them with “241543903” and uploaded them to social media sites like Tumblr.

Dai Shuqing's husband sits among adopted stray dogs at an animal shelter on December 15, 2006 in the outskirts of Xian of Shaanxi Province, China. The animal shelter, established by animal lover Dai Shuqing, is located at an abandoned warehouse which houses some 100 dogs and costs over 2,000 yuan (about US $255) per month. (Photo by China Photos/Getty Images)

Servicemen of “Kiev 12” military defence battalion react as they take part in a welcoming ceremony in central Ukrainian capital Kiev December 6, 2014. Servicemen of the battalion returned to Kiev after taking part in fighting in eastern Ukraine. (Photo by Gleb Garanich/Reuters)

The happy egg co. has released its annual cockerel pin-up calendar: “Nice Pecks” – with an egg-streme sports edition. Taking inspiration from upcoming sporting events and the world of extreme sports, the 2015 calendar stars 12 rad roosters with a penchant for adrenaline highs in a range of high octane sporting scenarios including jumping off slopes, riding gnarly waves and snowboarding. Here: “Nice Pecks” calendar: Snowboarding. (Photo by The happy egg co.)