While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)

Afghan wrestlers compete in a bout of traditional mud wrestling competition during the Friday weekend at a field in Chaman-e- Huzuri ground in Kabul on October 21, 2022. (Photo by Wakil Kohsar/AFP Photo)

A girl dressed up as a emissary of the Three Wise Men poses for a photo as she waits for their arrival in a helicopter to take part in the traditional Epiphany parade in Ronda, Spain, January 5, 2018. (Photo by Jon Nazca/Reuters)

Horse riders perform with guns during the El-Jadida International Horse Show in El-Jadida, south of Casablanca, Morocco, October 15, 2016. (Photo by Youssef Boudlal/Reuters)

A Poison Ivy and Boba Fet (Star Wars) cosplayer during the MCM Birmingham Comic Con at NEC Arena on March 18, 2017 in Birmingham, England. (Photo by Ollie Millington/Getty Images)

Girls dressed in Soviet WWII uniforms of traffic control officers as Russian President Vladiimir Putin lays a wreath in the Hall of Military Glory of the Mamayev Kurgan memorial complex commemorating the Battle of Stalingrad to mark the 75th anniversary of the victory in the battle in Volgograd, Russia on February 2, 2018. The battle between Nazi troops and the Soviet Army was a major pivotal moment in the Great Patriotic War and World War II. (Photo by Mikhail Metzel/TASS via Getty Images)

A Felix Airways plane is seen after it was destroyed by an airstrike at the international airport of Yemen's capital Sanaa, April 29, 2015. Jets from a Saudi-led alliance destroyed the runway of Yemen's Sanaa airport on Tuesday to prevent an Iranian plane from landing there, Saudi Arabia said, as fighting across the country killed at least 30 people. Airport officials said the strikes set a civilian aircraft operated by Yemeni Felix Airways ablaze. (Photo by Khaled Abdullah/Reuters)

This picture taken on May 21, 2016 shows professional wrestlers fighting each other during the Wrestling City Asia organized by Singapore Pro Wrestling at a stadium in Kuala Lumpur. Kenneth Thexeira is a mild-mannered writer for an interior-design magazine by day, but on certain nights his alter ego bursts forth in golden tights and a baby-blue cape: enter “The Eurasian Dragon”. (Photo by Mohd Rasfan/AFP Photo)