Revellers take part in the the 70th Annual Columbus Day Parade in New York, October 13, 2014. (Photo by Eduardo Munoz/Reuters)

A model presents a hairstyle during the 7th international festival of hairdressing art, fashion and design called “Crystal Angel” in Kiev, Ukraine, on April 18, 2013. (Photo by Gleb Garanich/Reuters)

Traditional sculptures by Chin tribe in, Mindat, Myanmar, November 2016. In the mountains of Myanmar lives a tribe where the women have taken a unique approach to their beauty regime by decorating their faces with tattoos. The Chin people in the remote mountain town of Mindat, have been marking women in the area with intricate face tattoos for centuries. (Photo by Teh Han Lin/Barcroft Images)

A boatman rests on his boat in the flooded Ganges river under the Shastri bridge at Daraganj Ghat, in Allahabad, India on August 22, 2019. (Photo by Sanjay Kanojia/AFP Photo)

A person dressed as a pumpkin monster poses at the premiere of the film “Goosebumps”, in Los Angeles, California October 4, 2015. (Photo by Danny Moloshok/Reuters)

“NASA's Mars rover Opportunity just celebrated its ninth anniversary on Mars – a mission that was originally meant to last just 90 days...” – The Atlantic. Photo: NASA's rover Opportunity visits Victoria Crater, viewed from orbit by the High Resolution Imaging Science Experiment on NASA's Mars Reconnaissance Orbiter in october of 2006. Opportunity is a small dot on the crater's lip, at top right. Opportunity first reached the crater's rim on September 27, 2006. (Photo by NASA/JPL-Caltech/University of Arizona via The Atlantic)

While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)