To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Bonnie Morgan arrives at the LA Premiere of “Rings” at the Regal LA LIVE Stadium 14 on Thursday, February 2, 2017, in Los Angeles. (Photo by Willy Sanjuan/Invision/AP Photo)

Dancers perform during La Paz Fashion Week in La Paz, Bolivia, February 7, 2019. (Photo by David Mercado/Reuters)

People look at the “Dragon de Calais” by Francois Delaroziere and La compagnie La Machine during a rehearsal in the harbour of Calais, France on October 30, 2019. (Photo by Pascal Rossignol/Reuters)