For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

In this June 20, 2015 photo, Niberta Galvez uses the bottom half of his shirt to collect coca leaves in Samugari, Peru. Coca farmers were among the locals who, in 1984, formed citizen militias to help the military beat back Shining Path rebels, reducing them to a small group of fewer than 500 who now are deeply involved in drug trafficking. (Photo by Rodrigo Abd/AP Photo)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

“Getting to see girls’ bedrooms must have been a teenage obsession for the members of the all-male photographic collective Riverboom. Now that they have more or less grown up, they have decided to transform that dream into a reality. Riverboom’s Gabriele Galimberti and Edoardo Delille are traveling the five continents to see where girls, between the ages of 18 and 30, sleep. They have discovered that girls’ bedrooms are much more then just places where they lay down their heads – they are the places where girls read, love, dream, work and play”. – Gabriele Galimberti. Photo: Katerinai, 27 – Athens, Greece. (Photo by Gabriele Galimberti/Riverboom Ltd)