Trees in a park are illuminated with a red light as a part of an art project in Timmendorfer Strand, northern Germany Wednesday, October 26, 2016. (Photo by Michael Probst/AP Photo)

A model, painted by the artist Avi Ram from Airbrush Hero, poses for a photo as part of a calendar project, at the Tower of David in Jerusalem's Old City, April 27, 2017. (Photo by Ronen Zvulun/Reuters)

These macro images by Alejandro Santillana are being showcased in the Insects Unlocked project at the University of Texas at Austin. Here: A female sweat bee. (Photo by Alejandro Santillana/Insects Unlocked/Cover Images)

American model Angela Renee White, professionally known as Blac Chyna arrives in a sheer black dress at Project LA Nightclub in Los Angeles, CA on August 16, 2018. (Photo by Headlinephoto/Splash News and Pictures)

James Kerr started his project “Scorpion Dagger” without any real direction, except for the intention to make one GIF everyday(ish) for one year. He had been making collages for some time and “Scorpion Dagger” started out to be a test of discipline and a way for him to learn how to animate. Making GIFs was a logical evolution to him. The project represents many different things to him, the works from which he draws upon are so powerful and inspirational to him, that he is now nearly obsessed with repurposing them to share his vision of the world, and perhaps inspire people to look at art differently. The project is tremendously personal to him, it’s a lot more than the humor that’s at its surface and he is still trying to work out what “Scorpion Dagger” really is.

The interior of a house is damaged after an earthquake in Imphal, capital of the northeastern Indian state of Manipur, Monday, January 4, 2016. Five deaths have been reported from in and around Imphal due to falling debris. Imphal has a population of 270,000, and people were jolted from their sleep and ran out of their homes in panic. (Photo by Bullu Raj/AP Photo)

With six-inch fangs and weighing in at 600lb, Saber and Janda are no ­ordinary house cats. Yet these huge Bengal tigers live in Janice Haley’s suburban garden and are treated like ordinary pets. They are fed by hand, get strokes and cuddles, and white male Saber goes to sleep sucking on her finger. Janice’s life changed 20 years ago when she spotted an advert for a tiger training course in her local paper – and two years later arrived home with her first cub. Then in 2002 she bought Janda, who is now 12. Photo: The pair are best of friends. (Photo by Ruaridh Connellan/Barcroft Media)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.