A woman takes a picture with her mobile phone from Caviahue, Neuquen province, Argentina, some 1500 km southwest of Buenos Aires, of the Copahue volcano spewing ashes on December 22, 2012. The authorities of Chile and Argentina issued yellow alerts due to the eruption of the Copahue volcano, placed in the border between both countries. (Photo by Antonio Huglich/AFP Photo)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

Where Children Sleep – stories of diverse children around the world, told through portraits and pictures of their bedrooms by James Mollison. This is a selection from the 56 diptychs in the book (Chris Boot November 2010). The book is written and presented for an audience of 9-13 year olds‘ intended to interest and engage children in the details of the lives of other children around the world, and the social issues affecting them, while also being a serious photographic essay for an adult audience.

Mark Dill and Brit Thacker practice acro-yoga as approximately 70,000 people from all over the world gather for the 30th annual Burning Man arts and music festival in the Black Rock Desert of Nevada, U.S. August 29, 2016. (Photo by Jim Urquhart/Reuters)

Where Children Sleep – stories of diverse children around the world, told through portraits and pictures of their bedrooms by James Mollison. This is a selection from the 56 diptychs in the book (Chris Boot November 2010). The book is written and presented for an audience of 9-13 year olds ‘ intended to interest and engage children in the details of the lives of other children around the world, and the social issues affecting them, while also being a serious photographic essay for an adult audience.

Chinese artist Zhou Jie takes a nap on an unfinished iron wire bed, one of her sculpture works, after lunch at Beijing Now Art Gallery, in Beijing August 11, 2014. Zhou started her art project titled “36 Days” on August 9, in which she would live inside an exhibition hall with an unfinished iron wire bed, some iron wire sculptures in the shape of stuffed animal dolls, a certain amount of food and her mobile phone, for 36 days. The entire process is open to visitors and she may also interact with them, according to Zhou. (Photo by Jason Lee/Reuters)

Uranjargal, a leader of the Mongolian neo-Nazi group Tsagaan Khass, stands next to a statue of Chingunjav, a Mongolian national hero, in Ulan Bator June 22, 2013. The group has rebranded itself as an environmentalist organisation fighting pollution by foreign-owned mines, seeking legitimacy as it sends Swastika-wearing members to check mining permits. Over the past years, ultra-nationalist groups have expanded in the country and among those garnering attention is Tsagaan Khass, which has recently shifted its focus from activities such as attacks on women it accuses of consorting with foreign men to environmental issues, with the stated goal of protecting Mongolia from foreign mining interests. This ultra-nationalist group was founded in the 1990s and currently has 100-plus members. (Photo by Carlos Barria/Reuters)