Keira Knightley attends the premiere for “A Dangerous Method” at The 55th BFI London Film Festival at The Odeon West End on October 24, 2011 in London, United Kingdom. (Photo by Dave Hogan/Getty Images)

Inspired by traditional Indian travelling photography studios, Arthur Crestani photographed the inhabitants of Gurgaon, a city built almost entirely by private companies. Arthur Crestani’s “Bad City Dreams” contrasts the glossy ideal sold by developers with urban reality. Here: Luxury Living Bhiwadi: “Sky Club on 18th Floor”. (Photo by Arthur Crestani/The Guardian)

Gymnast Ahmad al-Sawas performs gymnastic moves near damaged buildings in the rebel-held Bustan al-Qasr neighbourhood of Aleppo, Syria March 26, 2016. As Syrian gymnast Ahmad al-Sawas watched his country fall apart, his Olympic dream collapsed too. The last national champion before the fighting began, he knew that supporting the anti-government side in the five-year-old civil war would prevent him from being selected for the Rio Games. (Photo by Abdalrhman Ismail/Reuters)

Felix Guirola, 52, rides a homemade bike with an advertising banner in Havana, Cuba, July 20, 2016. The handyman, who loves heights, provides advertising space for companies on homemade bikes that tower up to 7.5 meters (24.61 ft). He rides them around Havana in an ingenious way of getting around strict marketing regulations in the Communist-ruled island. (Photo by Alexandre Meneghini/Reuters)

A plane passes the Full moon as it rises over Albert Bridge on February 7, 2012 in London, England. Albert Bridge is said to be one of the most romantic bridges in London, and will be the start point for the flotilla of boats that will make their way along the Thames as part of the Queen's Diamond Jubilee celebration. (Photo by Dan Kitwood/Getty Images)

Army paratroopers carry the casket of Private Howard at the Wellington Cathedral on December 21, 2010 in Wellington, New Zealand. Private Howard was serving with the British army when was killed by friendly fire from a US Air Force plane in Helmand Province, Afghanistan earlier this month. Private Howard is the fifth NZ-born soldier to be killed in action in Afghanistan. (Photo by Marty Melville/Getty Images)

241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.