An installation consisting of a series of bird boxes is displayed in a tree in Duncan Terrace Gardens in Islington on March 24, 2011 in London, England. The boxes by artists Bruce Gilchrist and Jo Joelson of “London Fieldworks”, were designed to reflect the architecture of the Georgian terraces and flats that surround the park in the community gardens. (Photo by Dan Kitwood/Getty Images)

A scene showing one of the first trench battles is prepared for the opening of the 3D Panorama exhibition “Memory talks. The road through war” in the former Sevcabel port in St. Petersburg, Russia, 16 September 2019. Various 3D dioramas – containing genuine wartime items such as aircraft, tanks and artillery in original size – allow visitors to walk through scenes from the beginning to the end of WWII without any museum barriers. The exhibition opens from 19 September 2019 to May 2020. (Photo by Anatoly Maltsev/EPA/EFE)

Volunteers stand and read the morning newspaper while “waiting for the bus” at Henley Beach on January 8, 2012 in Adelaide, Australia. Surrealist artist, Andrew Baines recruited 100 volunteers for this human installation, meant to illustrate corporate workers enjoying nature rather than waiting in a long queue for a trip to work. (Photo by Morne de Klerk/Getty Images)

Just a week before Rio de Janeiro hosts South America's first Olympics, city residents expressed mixed feelings about the cost and security of the Games, while holding out hope they will bring joy to a nation facing economic and political crises. The conflicted thoughts mirror a recent survey by the Datafolha polling group showing that half of Brazilians were opposed to holding the Games, while 63 percent think the costs of hosting the event will outweigh benefits. (Photo by Pilar Olivares/Reuters)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

An image of the popular video game “Angry Birds” is displayed on an iPod Touch on March 18, 2011 in San Anselmo, California. The “Angry Birds” mobile device video game developer Rovio is begnning the process of seeking an initial public offering (IPO). (Photo Illustration by Justin Sullivan/Getty Images)

The Empire State Building towers over the Manhattan skyline as tourists gather on the observation deck of Rockefeller Center on February 13, 2012 in New York City. The owner of the Empire State Building, Malkin Holdings, plans to raise up to $1 billion in an initial public offering on the 102 story Manhattan landmark. (Photo by John Moore/Getty Images)