KidZania provides children and their parents a safe, unique, and very realistic educational environment that allows kids between the ages of four to twelve to do what comes naturally to them: role-playing by mimicking traditionally adult activities. As in the real world, children perform “jobs” and are either paid for their work (as a fireman, doctor, police officer, journalist, shopkeeper, etc.) or pay to shop or to be entertained. The indoor theme park is a city built to scale for children, complete with buildings, paved streets, vehicles, a functioning economy, and recognizable destinations in the form of “establishments” sponsored and branded by leading multi-national and local brands.

In this photo illustration, an endangered Chinese box turtle which hatched at Bristol Zoo is placed on a box of matches on August 12, 2008 in Bristol, England. It weighs just 15 grams and measures around 4cm long whereas an adult box turtle weighs around 800 grams, measures around 16 cm long and can live up to 50 years. Chinese box turtles are hunted for their meat for use in medicine or as pets and have been listed as endangered on the International Union for Endangered Species Red List. (Photo by Matt Cardy/Getty Images)

General views of atmosphere during the Regatta Storica during the 72nd Venice Film Festival on September 7, 2015 in Venice, Italy. (Photo by Tristan Fewings/Getty Images)

Chloe Lewis attends “The Ony Way Is Essex” season finale filming in Wintney, Hook, England on October 29, 2017. (Photo by Beretta/Sims/Rex Features/Shutterstock)

Italian actress Zaina Dridi walks the red carpet for “Carol” during the 10th Rome Film Fest at Auditorium Parco Della Musica on October 22, 2015 in Rome, Italy. (Photo by PA Press Association Images)

American actress Kaley Cuoco goofs around for the cameras while looking fashionable filming her upcoming TV show “The Flight Attendant” in Manhattan on February 12, 2020. (Photo by LRNYC/The Mega Agency)

Kim Kardashian filming scenes for Ocean's Eight in Downtown Los Angeles on March 6, 2017. (Photo by Clint Brewer/Splash News and Pictures)

Model Emily Ratajkowski attends the “Loveless (Nelyubov)” screening during the 70th annual Cannes Film Festival at Palais des Festivals on May 18, 2017 in Cannes, France. (Photo by Stephane Mahe/Reuters)