Kenyan women protest for the right to wear whichever clothes they want, at a demonstration in downtown Nairobi, Kenya Monday, November 17, 2014. A recent incident in which a mob of men surrounded a woman and tore her clothes off, leaving her naked on the street in front of a bus stop after alleging that she was improperly dressed, is one of several such videos that have surfaced online in recent days leading to a groundswell of anger that on Monday prompted around 1000 demonstrators, including a number of men supporting the women's cause, to march through the capital and protest online using the hashtag #MyDressMyChoice. (Photo by Ben Curtis/AP Photo)

A Snowboarder participates in a waterslide contest, which consists of gliding over a water pool embedded in snow, during the closing event of the ski resort of Nendaz, southwestern Switzerland, Monday, April 21, 2014. (Photo by Maxime Schmid/AP Photo/Keystone)

A sloth peeks out from behind a door on a floating house in the “Lago do Janauari” near Manaus, Brazil, Tuesday, May 20, 2014. Manaus is one of the host cities for the 2014 World Cup in Brazil. (Photo by Felipe Dana/AP Photo)

Genzebe Dibaba of Ethiopia competes in the women's 1500m semi-final during the 15th IAAF World Championships at the National Stadium in Beijing, China August 23, 2015. (Photo by Lucy Nicholson/Reuters)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Armed Yemeni children sit in the back of a pick up truck with fighters loyal to Yemen's Saudi-backed President Abedrabbo Mansour Hadi in the Dar saad neighbourhood of the southern Yemeni city of Aden on May 10, 2015, as they continue to battle Shiite Huthi rebels. (Photo by Saleh Al-Obeidi/AFP Photo)

Model Alessandra Ambrosio poses for photographers during the red carpet for the movie “Spotlight” at the 72nd Venice Film Festival in northern Italy, September 3, 2015. (Photo by Stefano Rellandini/Reuters)

A long time exposure shows a Igloo at the “Igloo village” (Iglu Dorf) in front of the famous Matterhorn mountain in Zermatt, Switzerland, late 28 January 2016. The hotel-igloo village made of snow and ice at 2'815 meters about sea level with a bar, a restaurant, bedrooms and wellness are celebrating their 20th anniversary. For this occasion the hosts built the largest classic igloo with a diameter of 13 meters and a ceiling hight of 11 meters in front of Matterhorn in Zermatt, and they will attempt the world record for this Igloo. (Photo by Jean-Christophe Bott/EPA)