Russian President Vladimir Putin (R) looks through a window of a research bathyscaphe while submerging into the waters of the Black Sea as he takes part in an expedition near Sevastopol, Crimea, August 18, 2015. (Photo by Alexei Nikolsky/Reuters/RIA Novosti/Kremlin)

A man dressed as a “Trapajon”, representing entities of nature, poses for a picture after taking part in the Vijanera Festival in Silio, northern Spain, Sunday, Jan. 6, 2013. The Vijanera masquerade, of pre-Roman origin, is the first carnival of the year in Europe symbolizing the triumph of good over evil and involving the participation of crowds of residents wearing different masks, animal skins and brightly colored clothing with its own complex function and symbolism and becoming the living example of the survival of archaic cults to nature. (Photo by Daniel Ochoa de Olza/AP Photo)

Brazilian navy soldiers watch a woman as they patrol the area at the Copacabana Beach before carnival festivities in Rio de Janeiro, Brazil February 14, 2017. (Photo by Sergio Moraes/Reuters)

The crowd watches as stunt pilots Melissa Pemberton, Jurgis Kairys and Skip Stewart of The Immortals fly past pyrotechnics as they perform at The Australian International Airshow on March 1, 2015 in Avalon, Australia. (Photo by Scott E. Barbour/Getty Images)

This picture taken on July 25, 2014 shows people cooling off in a waterpark in Suining, southwest China's Sichuan province. Meteorological departments issued an orange alert for high temperature as a heat wave embraces Sichuan province, with temperature of most area topped 37, local media reported. (Photo by AFP Photo)

While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)