Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Axel, a research prototype rover for exploring the Moon, Mars and other planets, is remotely driven over rocks as engineers from Jet Propulsion (JPL) and grad students from Caltech (California Institute of Technology) demonstrate its mobile over the steep and rocky grounds of the JPL Mars Yard on January 14, 2009 in Pasadena, California. The rover is capable of descending cliffs or into craters and returning by a cable tethered to its starting point. Development of the Axel rover is a point effort funded by NASA Exploration Systems Mission Directorate (ESMD) and lead by Principal Investigator Issa Newnas and Co-Investigator and Caltech professor of mechanical engineering bio engineering Joel Burdick. (Photo by David McNew/Getty Images)

A woman photographs “Super Space Titan Kitty” by Colin Christian at the “Hello! Exploring the Supercute World of Hello Kitty” museum exhibit in honor of Hello Kitty's 40th anniversary, at the Japanese American National Museum in Los Angeles, California October 10, 2014. (Photo by Lucy Nicholson/Reuters)

“In the ongoing epics of the Pakistani Starfleet in their ever lasting quest to embrace and protect the freedoms of all humanity and life elsewhere in the cosmos we explore the future of Pakistan as a leader in advanced technology, diverse culture, exploration, helping to preserve peace & help those in need from the less than benign that reside in the darkest reaches of the cosmos to those who share & cherish kinship with all of humanity from the brightest reaches of the cosmos”. – Kenny Hassan Irwin

Mingora Hovoped Takes No Ordinary Rider. (Photo by Kenny Hassan Irwin)

One of three young oriental small-clawed otters eats a meatball on June 18, 2015 in a zoo in Dresden, eastern Germany. The oriental small-clawed otter female Fussi gave birth to 3 healthy pups. Its pups now leave their burrow to explore the environment. (Photo by Arno Burgi/AFP Photo/DPA)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.