“The Challenge!” Young boy relishes in a game of tug of war before school. Photo location: Lake Titicaca, Peru. (Photo and caption by Paul Heyman/National Geographic Photo Contest)

Ghanaian fans take a selfie prior to a Group G football match between Germany and Ghana at the Castelao Stadium in Fortaleza during the 2014 FIFA World Cup on June 21, 2014. (Photo by Patrik Stollarz/AFP Photo)

“Warming up”. This photo I capture in the early afternoon, the animal species of lemurs fly. Photo location: Sambas, West Kalimantan, Indonesia. (Photo and caption by Hendy Mp/National Geographic Photo Contest)

Rihanna celebrates by flashing the crowd on July 13, 2014 in Rio de Janeiro, Brazil. (Photo by Twitter.com)

In a January 19, 2014 photo Phillip Seymour Hoffman poses for a portrait at The Collective and Gibson Lounge Powered by CEG, during the Sundance Film Festival in Park City, Utah. Hoffman, who won the Oscar for best actor in 2006 for his portrayal of writer Truman Capote in “Capote” was found dead Sunday in his apartment in New York with what law enforcement officials said was a syringe in his arm. He was 46. (Photo by Victoria Will/AP Photo/Invision)

Model Isabeli Fontana poses after the 2014 Victoria's Secret Fashion Show in London December 2, 2014. (Photo by Luke MacGregor/Reuters)

In the spring of 1965, within weeks of 3,500 American Marines arriving in Vietnam, a 39-year-old Briton named Larry Burrows began work on a feature for LIFE magazine, chronicling the day-to-day experience of U.S. troops on the ground – and in the air – in the midst of the rapidly widening war. The photographs in this gallery focus on a calamitous March 31, 1965, helicopter mission; Burrows’ “report from Da Nang”, featuring his pictures and his personal account of the harrowing operation, was published two weeks later as a now-famous cover story in the April 16, 1965, issue of LIFE.

Photo: Man your battle stations: The crew chief of helicopter Yankee Papa 13, lance corporal James C. Farley, mans an M-60 machine gun during a mission near Da Nang, Vietnam on March 31, 1965. (Photo by Larry Burrows/Time & Life Pictures)

Spur Lacasse of Cochrane, Alberta rides the horse Rebel Warrior in the novice bareback event during the Calgary Stampede rodeo in Calgary, Alberta, in this July 12, 2014 file photo. (Photo by Todd Korol/Reuters)