A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

In this photo taken on Sunday, July 5, 2015, police officers walk along a giant poster to give an improved appearance, in downtown Ufa, Russia. Ufa will host SOC (Shanghai Cooperation Organization) and BRICS (Brazil, Russia, India, China and South Africa) summits July 7 to July 9, 2015. (Photo by Vadim Braydov/AP Photo)

Peruvian shamans holding a poster of Russia's President Vladimir Putin perform a ritual of predictions for the new year at Morro Solar hill in Chorrillos, Lima, Peru, December 29, 2015. The ritual is an end-of-the-year tradition and the shamans called for world peace and wished good luck for the upcoming elections in Peru and the U.S. (Photo by Mariana Bazo/Reuters)

Mahouts and their elephants display a poster during a campaign ahead of the August 7 referendum in Auytthaya province, north of Bangkok, Thailand, August 1, 2016. Officials across the country are drumming up campaigns to encourage voting on the draft constitution in a referendum on Sunday. (Photo by Chaiwat Subprasom/Reuters)

A woman walks past posters bearing the letter “Z” in the colours of the ribbon of Saint George, which has become a symbol of support for Russian military action in Ukraine, and reading “We are proud of Russia! We are not ashamed!” at a bus stop on Nevsky Prospekt in central Saint Petersburg on March 15, 2022. (Photo by AFP Photo/Stringer)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.