The Elf on the Shelf balloon floats down Sixth Avenue during the 88th Annual Macy's Thanksgiving Day Parade in New York November 27, 2014. (Photo by Andrew Kelly/Reuters)

A motorcyclist dodges in the annual water-splashing festival to mark the New Year of the Dai minority in Menglian, Yunnan province April 13, 2015. (Photo by Wong Campion/Reuters)

Hundreds of hardy swimmers across Britain braved jumping into freezing cold waters for a annual Christmas Day dip on December 25, 2017. (Photo by Dave Nelson/The Sun)

Recording artist Bebe Rexha, white rose detail, attends the 60th Annual GRAMMY Awards at Madison Square Garden on January 28, 2018 in New York City. (Photo by Kevin Mazur/Getty Images for NARAS)

A Maori soldier runs as New Zealand's soldiers march down the Champs Elysees in Paris during a rehearsal of the annual Bastille Day military parade on July 12, 2016. (Photo by Thomas Samson/AFP Photo)

Allie Labutis wears a painted “Merica” on her thigh during the fifth annual Made in America Music Festival in Philadelphia, Pennsylvania September 3, 2016. (Photo by Mark Makela/Reuters)

Revellers take part in an annual block party known as “Cordao de Prata Preta”, one of the many carnival parties to take place in the neighbourhoods of Rio de Janeiro, February 6, 2016. (Photo by Pilar Olivares/Reuters)

A model poses during the annual World Bodypainting Festival in Poertschach, Austria, July 3, 2015. The event takes place from July 3 to 5 at lake Woerthersee in Austria's southern Carinthia province. (Photo by Heinz-Peter Bader/Reuters)