Nithin Rao Kumblekar, a freelance illustrator and art director based in Bangalore, India, created these illustrations for an ad campaign by Ogilvy & Mather for ‘in store’ branding for Allen Solly clothing. The idea of the project was to blend each illustration in with a model(s) / photograph to express the theme “My world, My way“.

The pack of riders makes its way past Didi Senft, a cycling enthusiast better known as “El Diablo” (The Devil), during the twelfth 218km stage of the centenary Tour de France cycling race from Fougeres to Tours July 11, 2013. (Photo by Eric Gaillard/Reuters)

Enigmatic Italian forward Mario Balotelli is always good for drama, so Fanny Neguesha is perfect for him. With her racy Instagram shots and wild ways, she might be the one to tame Super Mario’s heart. The couple was engaged to marry this week. (Photo by Splash News/Getty Images/Instagram.com)

New species have been created by an enterprising artist who has merged photos of animals together in this incredible series of pictures. Californian Sarah DeRemer, 25, started making hybrid animals as a way to improve her photoshop skills. Here: cross between a tabby cat and a sparrow. (Photo by Sarah DeRemer/Caters News)

A Hindu holy man on his way to the annual holy dip at Gangasagar, gestures towards a visitor as he rests at a transit camp in Kolkata, India, Wednesday, January 6, 2016. Thousands of Hindu pilgrims are expected to take the annual holy dip at Gangasagar, where the Ganges River reaches the Bay of Bengal, on the auspicious Makar Sankranti festival day that falls on Jan.14. (Photo by Bikas Das/AP Photo)

Refugees and migrants try to find a place on an already full train headed for Serbia, near the city of Gevgelija, The Former Yugoslav Republic of Macedonia, on February 24, 2016. Refugees and migrants from Iraq and Syria continue to pass through Macedonia on their way to the European Union. (Photo by Georgi Licovski/EPA)

Pakistani students look out from a vehicle on their way to school near the Army Public School which was targeted by Taliban militants last year, in Peshawar, Pakistan, Monday, January 12, 2015. (Photo by B.K. Bangash/AP Photo)

Residents make their way along a fence as they try to cross a flooded street after heavy rainfall hit Wuhan, Hubei province, China, July 23, 2015. Severe downpours hit the city on Thursday, flooding streets and shutting down public transportations, local media reported. (Photo by Reuters/China Daily)