A cyclist climbs over a tree fallen atop a car after a heavy storm in Amsterdam, the Netherlands, July 25, 2015. One person was killed as the most severe July storm ever recorded in the Netherlands swept across the country on Saturday, delaying flights and disrupting road and rail traffic. Dozens of flights were delayed at Amsterdam's Schiphol Airport and authorities warned travellers not to take to the road as gale-force winds and rain lashed the country, prompting the meteorological service to issue a “Code Red” warning. (Photo by Cris Toala Olivares/Reuters)

New York City policemen tangled with demonstrators at a subway station on the opening day of the New York World's Fair, April 22, 1964. Youths attempted to stall the train, which was headed from the city to the fairgrounds, as a form of protest on behalf of civil rights for blacks. (Photo by Charles Gorry/AP Photo)

While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)

Arsenal football supporters cheering from the train carriage window as they leave Euston Station, London, on their way to Birmingham for their team's match against Aston Villa which they lost 3-5. (Photo by Douglas Miller/Topical Press Agency/Getty Images). 19th November 1932

People slide down a 1,082 feet (330 metre) long inflatable water slide in Hong Kong, China August 22, 2015. (Photo by Tyrone Siu/Reuters)

Dancers wearing masks and kimonos perform in the streets at the “Super Yosakoi 2015” dance festival in Tokyo on August 30, 2015. One hundred dance teams with some 5,500 people participated in the two-day summer festival event. (Photo by Yoshikazu Tsuno/AFP Photo)

Alex Plunkett, left, and Sean Hart, both of Arlington, Va., join hundreds participating in the annual International Pillow Fight Day on April 5. Massive pillow fights broke out on the Mall in Washington and in cities around the world. (Photo by Marvin Joseph/The Washington Post)

Aerial view of the “Viracocha III”, a boat made only from the totora reed, as it is being prepared to cross the Pacific from Chile to Australia on an expected six-month journey, La Paz, Bolivia, October 19, 2016. An expedition in a boat made only of reeds crafted by indigenous Bolivians is getting ready to cross the Pacific from South America to Australia, in a fresh attempt to prove that ancient mariners were capable of making the journey. (Photo by David Mercado/Reuters)