While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)

Lenka Tanner is pictured in Nottingham, United Kingdom on March 11, 2015. She starred in the Kuoni advert, Run on Water, advertising luxury holidays. She has set up her own synchronised swimming team called AquaStars. Tanner was born in Slovakia and starting synchronised swimming at the age of six. (Photo by Lucy Ray/The Guardian)

Netherlands Antilles Sint Maarten – Boeing 747-400 of KLM in approach for the “Princess Juliana” airport on July 2, 2002. (Photo by LUPOO/Ullstein Bild via Getty Images)

Dominique Lynch on Tuesday, February 20, 2024 views Daniel Arsham's Unearthed, Bronze Eroded Melpomene, on display during Daniel Arsham: Relics in the Landscape exhibition, the first UK museum display of work by the highly acclaimed North American, at the Yorkshire Sculpture Park in Wakefield, West Yorkshire. (Photo by Danny Lawson/PA Images via Getty Images)

Sasha, a police dog, wears a cap and gown, on the day of the 374th Commencement exercises at Harvard University in Cambridge, Massachusetts on May 29, 2025. (Photo by Brian Snyder/Reuters)

A brown bears cools off in a pool at the bear sanctuary near the village of Mramor, on August 18, 2020. The bear sanctuary was closed for visitors on August 18, as part of safety measures to curb the spread of the COVID-19 (novel coronavirus) disease. (Photo by Armend Nimani/AFP Photo)

In a new project, an international group of photographers have joined forces to use their powerful images to raise awareness and funds to help stop the illegal wildlife trade. Here: Fennec foxes are captured for the illegal pet trade. This three-month-old pup was for sale in a market in southern Tunisia. (Photo by Bruno D'Amicis/Photographers Against Wildlife Crime/Wildscreen/The Guardian)

A store mannequin with a protective mask stands before a clothes store as they open for the first time since March during the novel coronavirus (COVID-19) pandemic on April 22, 2020 in Berlin, Germany. Small to midsized-shops are opening across Germany this week as state authorities follow a recommendation by the federal government to ease restrictions imposed in March meant to slow the spread of the coronavirus. Some schools are also planning to reopen soon, as are museums and hair salons in coming weeks. (Photo by Maja Hitij/Getty Images)