San Diego Comic-Con International, also known as Comic-Con International: San Diego, and commonly known as Comic-Con or the San Diego Comic-Con, was founded as the Golden State Comic Book Convention and later the San Diego Comic Book Convention in 1970 by Shel Dorf and a group of San Diegans.

Photo: Comic-Con International: San Diego 2012. (Photo by Eddric Lee)

Couples take part in a Valentine's Day attempt to break the record for the world's largest simultaneous gay kiss on February 14, 2004 in Rome, Italy. (Photo by Franco Origlia/Getty Images)

A man from the Dani tribe cuts the head of a pig after cooked by traditional way which is use burned hot stones at Obia Village on August 9, 2014 in Wamena, Papua, Indonesia. The stone-age Dani tribe live a traditional existence in the Baliem Valley, which is situated 1600 metres above sea level in the heart of the Cyclops Mountains. (Photo by Agung Parameswara/Getty Images)

Several beaches along South Florida's Atlantic coast line were closed after thousands of sharks were seen migrating in the waters. The sharks were migrating from Boca Raton to Jupiter since the beginning of March, marine biologists told NBC Miami. Photo: A spinner shark swims just offshore on Midtown Beach in Palm Beach on Tuesday. (Photo by Jeffrey Langlois/Palm Beach Daily News)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Belarusian Sergei Selekh plays with his 6-month-old tamed wolves on the outskirts of the village of Gaina, 45 kilometers (28 miles) north of Belarus capital Minsk, Wednesday, December 31, 2014. Selekh owns a farmstead, where sheep, wolves and an ethnographic museum serve as entertainment for guests. (Photo by Sergei Grits/AP Photo)

“Asaro from the Eastern Highlands”. The mudmen could not cover their faces with mud because the people of Papua New Guinea thought that the mud from the Asaro river was poisonous. So instead of covering their faces with this alleged poison, they made masks from pebbles that they heated and water from the waterfall, with unusual designs such as long or very short ears either going down to the chin or sticking up at the top, long joined eyebrows attached to the top of the ears, horns and sideways mouths. (Photo and caption by Jimmy Nelson)

Nine year old girl Barsati reacts while walking on a tightrope in Mumbai on February 11, 2014. Barsati, and her younger brother Rajababu, (4) earn an average of around 2000 rupees (32 dollars) per day from pedestrians and tourists performing various acts on the tightrope near the city's iconic landmark Gateway of India. (Photo by Indranil Mukherjee/AFP Photo)