While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)

Natalia Arango works with her mine detector in a zone of landmines planted by rebels groups near Sonson in Antioquia province, November 19, 2015. Women's work takes on a nontraditional meaning for fifteen Colombian women who work to rid the Antioquia Mountains of deadly landmines as the country edges closer to a peace agreement with Marxist rebels to end over a decade of conflict which has claimed 220,000 lives. (Photo by Fredy Builes/Reuters)

Colombia midfielder Natalia Gaitan (3) goes up for a header against Mexico midfielder Nayeli Rangel (7) in Moncton, June 9, 2015. (Photo by Matt Kryger/USA TODAY Sports)

Peasants in the re-taken Somme District work in the fields, circa 1916- 1917, in this Library of Congress handout photo. For women 100 years ago, opportunities to work beyond the home and take part in political life were very limited. As the 20th century progressed, hard-won progress included gradually improved voting rights, while the upheaval of war pushed doors ajar as women worked as part of the war effort. U.S. Library of Congress archive photos show women's workplaces ranging from a flour mill in England to a coal mine in Belgium or Lincoln Motor Co.'s welding department in Detroit. International Women's Day is celebrated on March 8. (Photo by Reuters/Bain Collection/Library of Congress)

(L-R) Poppy Delevingne, Model of the Year Cara Delevingne, Joan Smalls and Karlie Kloss pose in the winners room at the British Fashion Awards at London Coliseum on December 1, 2014 in London, England. (Photo by Pascal Le Segretain/Getty Images)

In this photo taken Sunday, May 6, 2012, Denis Lutskevich, left, is detained by police during an opposition rally in Bolotnaya Square in Moscow. The former naval cadet and first-year student, 21-year-old Lutskevich was attending his first protest when he was detained, and is still in prison Monday May 6, 2013, on the first year anniversary of the protest. (Photo by Pavel Golovkin/AP Photo)

An inmate (L) tends to a fellow prisoner while performing ear candling during an alternative therapy session as part of the ACUDA programme, at a complex of ten prisons in Porto Velho, Rondonia State, Brazil, August 27, 2015. Ear candling, which involves inserting a hollow cone-shaped device into the ear canal and lighting the exposed end, is believed by practitioners to draw out earwax. According to ACUDA the therapy is beneficial for the inmates' emotional health. (Photo by Nacho Doce/Reuters)