To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Foreign tourists join the annual Songkran Festival celebration, the Thai traditional New Year, also known as the water festival in Silom district of Bangkok, Thailand, 13 April 2014. The three-day Songkran Festival runs from 13 to 15 April and is celebrated with splashing water and putting powder on each others faces as a symbolic sign of cleansing and washing away the sins from the old year. (Photo by Narong Sangnak/EPA)

Members of Team Italy are seen underwater as they perform in the synchronised swimming team free routine preliminary at the Aquatics World Championships in Kazan, Russia July 28, 2015. (Photo by Michael Dalder/Reuters)

An Afghan girl carries water on her back as she climbs a hill in Kabul, Afghanistan February 20, 2017. A growing population is straining water supplies in Afghanistan's capital, forcing those who can afford it to dig unregulated wells ever deeper to tap a falling water table. Finding water in arid Afghanistan is virtually always a challenge, but a drop in the groundwater level in Kabul caused by overuse and drought is making it even more difficult for residents, especially the poor. (Photo by Omar Sobhani/Reuters)

Twiggy the Water-Skiing Squirrel is an animal novelty act, featuring a squirrel who skis around a heated pool. The act began in 1979 by Chuck and Lou Ann Best and started with an appearance on Real People. It has been featured on numerous television shows, newspaper articles, and websites.

These incredible images capture the immense detail of waves beautifully crashing into the serene waters of Hawaii. (Photo by Bryce Groark/Caters)

Art and science collide in photographer Tim Tadder’s series “Water Wigs” and “Water Wigs Women”. In these perfectly timed photographs, Tadder captures his models wearing hair that’s made out of water. He achieves the process with water balloons, tacks, a creative vision that defies ordinary poses, and, no doubt, extreme patience. (Photo by Tim Tadder)

Vultures gather to eat waste in Bica beach, on the banks of the Guanabara Bay, with the Sugar Loaf mountain in background, 500 days ahead the Rio 2016 Olympic Games in Rio de Janeiro March 24, 2015. As part of its Olympic bid, Rio promised to clean up 80 percent of the bay for the games. But local government officials have already admitted that a cleanup by 2016 is not achievable. Despite millions of dollars of investment over the years, the bay still stinks of sewage. Sailors who visited the city for test events complained of a floating sofa and a dead dog in the water. (Photo by Ricardo Moraes/Reuters)