Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Visitors browse in the starry Art Museum. Shanghai, China, May 13, 2020. The exhibition hall uses a large number of mirror devices, combined with the layout of acousto-optic, to create a visual scene and spatial effect. (Photo by Costfoto/Barcroft Media via Getty Images)

A soldier eats ice cream as she visits a zoo in Pyongyang, North Korea, September 12, 2018. (Photo by Danish Siddiqui/Reuters)

Santa Claus wears a mask as he pushes a sleigh full of curbside grocery orders to an Aldi customer at a parking lot in Palatine, Ill., Saturday, December 19, 2020. For this weekend only, Santa Claus is delivering groceries to Aldi customers in Palatine and several other towns in the Chicago area. (Photo by Nam Y. Huh/AP Photo)

A man shows his inked finger after casting his ballot at a polling station during the second phase of voting of India's general elections in Masuda, Rajasthan state, on April 26, 2024. (Photo by Himanshu Sharma/AFP Photo)

Indian commuters wade through floodwaters during the continuous rain shower in Calcutta, India, July 10, 2015. A monsoon shower hit the city and disrupted daily life. The Indian monsoon, takes place between May and September. (Photo by Piyal Adhikary/EPA)

Reuters multi-award winning photographers are celebrated here in a three part retrospective on the 30th anniversary of the service's launch. They have captured dramatic images illustrating the human tragedy of natural disaster and war as well as the fallout of economic events across the continents, creating iconic images, recognised around the world. Here: an injured soccer fan is carried to safety by a friend after a wall collapsed during violence between fans before the European Cup final between Juventus and Liverpool at the Heysel stadium in Brussels, May 29, 1985. 39 people died, and a further 600 were injured. (Photo by Nick Didlick/Reuters)

India: A sweeper cleans the side of a road near a replica of the Eiffel Tower amid heavy fog in the early morning in the northern Indian city of Chandigarh January 18, 2010. (Photo by Ajay Verma/Reuters)