Swiss police officers stand beside of mock gates of the NEAT Gotthard Base Tunnel inside the event hall for the upcoming opening ceremony near the town of Erstfeld, Switzerland May 31, 2016. The celebrations of the opening of the Gotthard Base Tunnel will start on June 1, 2016. With a length of 57 km (35 miles) crossing the Alps, the Gotthard Base tunnel is the world's longest train tunnel. (Photo by Arnd Wiegmann/Reuters)

In a country where some 200 breweries produce well over 1,000 different beers, surely no one is considering brewing their own? Wrong. Here: Arnaud Laloy, member of the Belgian Homebrewers association, adds hop in the brewing process to create his own beer in the garage of his house in Neufchateau, Belgium, August 11, 2016. (Photo by Francois Lenoir/Reuters)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Members of the Albert Battery perform a gun salute during the Anzac Day dawn service held by the Currumbin RSL on the Gold Coast in Currumbin, Australia, 25 April 2016. The Anzac day marks the landing of the Australian and New Zealand Army Corps (Anzac) troops at Gallipoli in what is today Turkey during WWI. World War One, also called the Great War, according to official statistics cost more than 37 million military and civilian casualties between 1914 and 1918. (Photo by Glenn Hunt/EPA)

Elfyn Evans of Great Britain and Daniel Barritt of Great Britain compete in their M-Sport WRT Ford Fiesta RS WRC during Day One of the WRC Australia on September 11, 2015 in Coffs Harbour, Australia. (Photo by Massimo Bettiol/Getty Images)

A migrant carries his belongings as he arrives at the Beijing railway station to catch a train in Beijing, Friday, February 13, 2015. (Photo by Andy Wong/AP Photo)

Sixty-eight year old cross-country runner Rosie Swale-Pope is interviewed while sitting in her cart, “The Icebird”, in Upperville, Virginia March 13, 2015. Swale-Pope, who is from Great Britain and once ran an unsupported 20,000 mile run around the globe, is currently running across the United States from New York City to San Francisco in support of cancer research. (Photo by Gary Cameron/Reuters)

A solar-powered plane takes off from Jiangbei International Airport in southwest China's Chongqing Municipality, Tuesday, April 21, 2015. The Solar Impulse 2 departed Chongqing on Tuesday for a 1190-kilometer (642-mile) flight to the city of Nanjing in eastern China, the sixth leg of its around-the-world flight. (Photo by Chinatopix via AP Photo)