The ‘Stop the Violence’ advertising campaign by Brazilian agency Terremoto Propaganda aims to reduce the risk of accidents on the road. The visually grabbing print campaign shows a vehicle painted on the face of one person and the fist of another, drawing the comparison between what is widely known to be intentional violence, such as punching someone in the face, with what many incorrectly consider unintentional, like speeding or unsafe lane changes. Let us know what you think about this campaign in the comments below.

Pedra da Gavea highline, 850 meters above the city, 100 meters direct exposure, March 24, 2013. Brian Mosbaugh on the line. Carefully tiptoeing almost 3000 metres above Rio de Janeiro on a thin wire got a bit too much for this adrenaline junkie – so he decided to have a LIE DOWN. Fearless Brian Mosbaugh is so used to the perilous heights he decided he deserved a short break and proceeded to kick back and relax over the famous Brazilian city. (Photo by Scott Rogers/Caters)

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A young bull flees from a Brazilian vaqueiro, or cowboy, competing in the “Pega de Boi” (Ox Catch) tournament in Cabrobo, Pernambuco State, Brazil, on September 4, 2022. The riders compete in pairs to retrieve a cord from a bull which has been released and runs away from them and they are timed on how quickly they can return with the cord. The leather clothing provides them with protection from the dense savannah vegetation which contains a lot of large thorns. Riders have been known to die competing in the tournament (Photo by Carl de Souza/AFP Photo)

A Nymph or female devotee of the Vale do Amanhecer religious community, prays at their temple complex in Vale do Amanhecer (Sunrise Valley), a community on the outskirts of Planaltina, 50 km from the Brazilian capital, Brasilia, on April 29, 2023. This eclectic community holds its most important ritual of the year on Labour Day to honour the mediums who communicate with good and bad spirits. The group combines a range of religious practices, including Christian and Hindu, with symbols borrowed from the Incas and Mayans, as well as a belief in extraterrestrial life and intergalactic travel. The religion claims hundred temples throughout Brazil, Portugal and other countries. (Photo by Carl de Souza/AFP Photo)

The waning moon sets behind leafless sumac trees on a crisp, clear morning, Thursday, December 15, 2016, in Portland, Maine. Much of the northern Mid-Atlantic and Northeast will stay cold for the next couple of days as the arctic air remains stuck over the northern Appalachians, the National Weather Service said. (Photo by Robert F. Bukaty/AP Photo)

Painted glass Christmas and New Year decorations are pictured at the “Yolochka” (Christmas tree) factory, which has been producing glass decorations and toys for the festive season since 1848, in the town of Klin outside Moscow, Russia, November 24, 2016. (Photo by Maxim Zmeyev/Reuters)

A jogger runs along Bregagh Road at Dark Hedges, Armoy, Northern Ireland, Wednesday, February 10, 2016. Road markings have been painted by mistake on the world famous road that features the Dark Hedges tree lined road which was made famous by the Game of Thrones and is now a massive tourist attraction. (Photo by Peter Morrison/AP Photo)

An agent of the OIPR, one of the government agencies charged with managing protected land, stands next to cocoa trees inside Mont Peko National Park in Duekoue department, western Ivory Coast August 18, 2015. (Photo by Luc Gnago/Reuters)